We wandered around the Coachella Valley for several days this week. If you’ve never been to the area you aren’t missing out. It’s a giant desert valley centered about 120 miles due east of Los Angeles.
Some people go there to golf. Others go to retire…and die. We, on the other hand, were there strictly for business and we couldn’t wait to leave the moment we arrived. It was hot, and dry.
So we conducted ourselves the only way we know how. Serving our client with interest, industry, and integrity. Then we made a beeline west the moment it was tolerable to do so.
Making money was the purpose of the business trip. Saving some of it is the objective. Naturally, making money is easier than saving money. But that doesn’t mean one shouldn’t pursue saving money any more than one shouldn’t pursue healthy gums.
While saving money is simple…you spend less than you make. In practice, it’s not easy. Particularly with young kids. They burn through shoes faster than a dipsomaniac burns through a bottle of strawberry Boone’s Farm. Continue reading







